One of the biggest questions early stage entrepreneurs need to answer is: which idea of mine is the best idea to pursue? In this course we explore how to evaluate opportunities and ideas from the commercialisation aspects and build an idea into business opportunity.
After the ideation in innovation process which is talking about commercialization phase which includes the ideation required for problem-solution and opportunity analysis needed. According to the needs and competition in current business environment, it is essential to make an opportunity analysis of new business venture. This module will build on these sentiments to identify the effective opportunity analysis for the exclusive and most innovative business idea that helps to gain a competitive position in the market place
Participants learn:
- Introduction to opportunity analysis
- Understanding the opportunity sighting
- Understanding opportunity analysis by Mullins model , Porter five model and swot analysis
Participants Profile: All participants with some college background are encouraged
Silverpreneur Program
